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End of Overeating: Food Rehab for obesity


Ever wondered why it is that when you open a pack of chocolate chip cookies you can’t stop until it is all gone? And then, while you are still eating; why are you already thinking about what else you have in your pantry? Dr David Kessler was watching an Oprah show on weight loss where one of the guests complained that she simply could not stop eating, and didn’t know why that was the case. Since Kessler didn’t know how to answer this question himself, he decided to launch a thorough investigation into why it is so hard to control compulsive overeating.

Dr David Kessler is a former commissioner of the US Food and Drug Administration under presidents George H. W. Bush and Bill Clinton. He is widely acknowledged for his role in the fight against tobacco companies, as well as for his efforts to bring about better food labeling. The End of Overeating: Taking Control of the Insatiable American Appetite was finally published earlier this year following a seven-year investigation, which involved numerous scientists, physicians, and food industry insiders. What surprised Kessler was that where he was expecting a journey into nutrition and endocrinology, he ended up inside the human brain and the food industry.

In “The End of Overeating” Kessler explains how the US obesity problem came about, and what can be done to get it under control. This easy to read book carefully explains in lay terms the science behind the current obesity epidemic. Kessler believes that modern foods (rich in fat, salt and sugar) are simply too palatable. These foods overstimulate the brain’s reward centers, all the while conditioning us to want more and more. The bottom-line? We simply eat too much and compulsive overeating becomes the norm. Many people literally get addicted to certain types of foods very much the same way as they get addicted to tobacco or drugs.
Continue reading how to stop compulsive overeating and help turn the tide against the obsity epidemic

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